The analysis of the Top 100 Online Shops Germany 2024 makes one thing clear: technological excellence and seamless logistics are crucial competitive advantages. Fast delivery, transparent return processes, and smooth user interfaces are no longer optional—they are the foundation of every successful online store. Today’s consumers expect effortless shopping experiences across all devices, from smartphones …
E-commerce is undergoing a profound transformation. New technologies, changing consumer expectations, and the demand for seamless shopping experiences are driving innovation in both B2B and B2C markets. While customers increasingly expect hybrid shopping opportunities, companies are adopting AI, immersive technologies, and data-driven systems to simplify purchasing decisions and foster long-term customer loyalty.But which E-commerce trends …
The International Scientific-Practical Conference (ISPC) 2025, hosted at Adelphi University in New York, has once again demonstrated the immense value of academic exchange across borders. More than 150 authors from 12 nations and four continents came together to present research, discuss pressing issues, and exchange ideas that will shape the future of science, business, and …
A Hybrid Conference with Global Reach On September 25–26, 2025, the 5th International Scientific-Practical Conference (ISPC 2025) took place at Adelphi University in New York. Under the theme “Digital Management for a Fast-Changing World”, more than 150 authors from 12 countries and 4 continents presented their research. Thanks to its hybrid format – on-site in …
TikTok is no longer just a platform for viral videos and creative trends – since the launch of TikTok Shop in Germany in March 2025, the app has rapidly evolved into a serious e-commerce channel. The first German Shop Report shows how quickly this form of social commerce is gaining traction: over 14,000 sellers are …
More and more online retailers are opening physical stores, but not all manage to succeed in bridging the gap between e-commerce and brick-and-mortar retail. Some launch elaborate stores only to close them shortly after, while others establish a profitable and sustainable presence. Why is retail success so unevenly distributed? This article explores the factors that …
Generative AI is transforming e-commerce at a rapid pace. Product descriptions can now be created within seconds, marketing texts can be scaled automatically, and chatbots interact with customers on an entirely new level. However, these opportunities come with risks. Businesses that use AI-generated content without legal safeguards risk warnings, loss of customer trust, and reputational …
DMEXCO 2025 stands under the motto “Be Bold. Move Forward.” – a call to action for businesses to shape the future of e-commerce rather than waiting passively. In times of economic uncertainty, technological disruption, and global challenges, companies are urged to push boundaries and embrace innovation. Verena Gründel, Director Brand & Communications and Host of …
Sustainability is becoming a decisive competitive factor in online retail. Packaging plays a key role here, as it influences both the environmental footprint and operating costs. More and more retailers are therefore looking for alternatives to traditional cardboard boxes to cut emissions and use resources more efficiently. Key Challenges One major issue in many shipping …
From September 8–12, 2025, Düsseldorf will once again become the hotspot for entrepreneurs, investors, and innovation enthusiasts. The Startup Week Düsseldorf 2025 celebrates its 10th anniversary – and this year the event sets a strong focus on internationalization, future technologies, and female foundership. Ten Years of Startup Spirit in Düsseldorf Over the past decade, Startup …
Social commerce is rapidly becoming one of the key growth drivers in online retail. With TikTok Shop, a platform has emerged that blends e-commerce and entertainment in a unique way. While billions in revenue are already being generated in China and the US, TikTok Shop is still in its early stages in Europe. The potential, …
Social media has become a central hub for inspiration in fashion retail. Platforms like Instagram and TikTok introduce new brands, trigger spontaneous purchase impulses, and offer retailers enormous reach. Despite this potential, many purchases are never completed. Research shows that nearly half of social commerce shopping journeys in the fashion sector are abandoned before completion. …
Generation Z – born between 1997 and 2012 – is setting new standards in consumer behavior. Digitally native, value-driven, and with clear expectations about shopping experiences, they are reshaping retail as we know it. For both brick-and-mortar stores and e-commerce platforms, this means adapting quickly to remain relevant and tapping into the rising purchasing power …
For many small online retailers, accounting is far from being their favorite task. But for entrepreneurs working alone or in small teams, losing track is not an option. Unstructured processes, missed deadlines, or unclear responsibilities can directly harm the business. A clear overview of finances emerges through reliable routines, supported by the right tools. Creating …
Türkiye is experiencing a historic digital transformation that goes far beyond lifestyle and tech trends. Over the past years, e-commerce has evolved into one of the country’s most powerful economic engines, setting new benchmarks for growth, employment, and international trade. According to a recent report by Dogma Alares, Iyzico, and ETID, online trade volume in …
Social Commerce is no longer just a trend – it has firmly established itself among the wider consumer base. According to the latest KPMG Consumer Barometer 01/2024, over 70% of respondents have already purchased a product via social commerce channels, while only 13% reject this form of shopping. In times of inflation and restrained spending, …
The German e-commerce landscape is experiencing a shake-up: TikTok has officially launched its TikTok Shop in Germany, France, and Italy — posing serious competition to established platforms like Instagram. But what does this mean for brands, creators, and consumers? And how is influencer marketing evolving in this new era of social commerce? TikTok Shop: The …
We’ve all experienced it: a deal is about to end, there are only two items left in stock, and everyone else already seems to have it. That uncomfortable tension is FOMO – the Fear of Missing Out. While the term originates in social media culture, it now plays a critical role in consumer psychology. According …
In an age of increasing digital polarization, users around the world are calling for more regulation on social media. A recent survey by the Technical University of Munich (TUM) and the University of Oxford, involving over 13,500 participants across ten countries, reveals: the majority of people want platforms to actively combat hate speech and misinformation—challenging …
Online shopping is no longer a linear process. Today, consumers discover products in seconds—not via webshops, but through their social media feeds. A tap on a video, a swipe, and a spontaneous impulse buy. Welcome to the world of Social Commerce, where social media, e-commerce, and artificial intelligence merge into a seamless new shopping experience. …